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Internet Marketing
Resources

  • Pharmaceutical and Healthcare Marketing

  • Niche Marketing

  • Marketing Segmentation

  • Competitive Intelligence

  • Business to Business Sales Leads

  • Customer Acquisition

BUSINESS MARKETING INFORMATION, NEWS AND RESEARCH TOOLS

Public Speakers

Larry Bailin, Author of the marketing bookMommy, Where Do Customers Come From?” and CEO of Single Throw Internet Marketing is a sought after public speaker. Speaking for Microsoft, UPS, HealthSouth, DMA and many others. If you need a professional business speaker, a marketing speaker or keynote speaker click here.

 

Internet marketing book

Mommy, Where Do Customers Come From? A Guide to Marketing and Selling to a Connected Customer  is a marketing book for all types of businesses. This marketing book has received praise from Brian Tracy, Jeffrey Eisenberg, Harry Beckwith and more. An Internet marketing book that no business can be without.

 

Marketing BLOG

Marketing BLOG for the marketing book Mommy, Where Do Customers Come From?. This is the official marketing BLOG for the book. Updated regularly with marketing insights from author and marketeering pioneer Larry Bailin

eWeek
eWeek print publication and online resource offers news, analysis and technology evaluations to internet marketing consultants making decisions on market segmentation for marketing of products. eWeek readers can get the competitive intelligence edge on sales lead generation and b2b sales leads.

B2B Marketplace providing B2B sales leads and B2B service provider directory.

Business 2.0
Business 2.0 is a reliable resource for the internet marketing professional, interested in increasing b2b sales leads, and customer acquisition through niche marketing and marketing segmentation.

Fast Company
Fast Company a print and online resource is for the internet marketing professional. Fast Company offers up-to-date information on how companies compete. Fast Company highlights new business practices such as niche marketing and market segmentation for marketing of products and services.

PC Magazine
PC Magazine Online offers articles on internet marketing subjects including the article, The Bottom Line on ROI. PC Magazine is a valuable resource for internet marketing consultants utilizing the comparative reviews of computing and internet products offered by the magazine. Find how to increase your business' ROI at SingleThrow.com.

Entrepreneur
Entrepreneur is an online and print resource for start-up and small businesses. Entrepreneur offers information on growing your business, b2b sales leads and customer acquisition relating to the article, Three Rules for Niche Marketing. Read more on sales lead generation and the customer acquisition process.

NJBIZ
NJBIZ strives to be a leading provider of business news and information about New Jersey companies and the New Jersey economy. The company publishes a weekly newspaper with information ranging from
business sales leads to the customer acquisition process. Individuals performing healthcare marketing research on NJ based healthcare companies, to increase b2b sales leads, can find information here. Find out more about Single Throw, a NJ based progression marketing firm utilizing marketing segmentation and niche marketing to increase your ROI through customer acquisition and retention.

Business Wire
Business Wire is a global leader in news distribution and the reporting of breaking news on the worlds leading companies and organizations. Business Wire reports on the competitive intelligence of global pharmaceutical marketing and healthcare marketing. Information at Business Wire can help to increase your companies business sales leads.

PR Newswire - Targeted News Distribution & Monitoring
PR Newswire has breaking news from organizations around the world. PR Newswire provides comprehensive news on global marketing strategies, global pharmaceutical marketing, marketing segmentation and competitive intelligence.

CCH Business Owner's Toolkit - Total Know-how for Small Business
CCH provides the information you need to start, run, and grow a successful small business. The site offers a small business guide,
HR Tools and Ask Alice - an online advice column. Ask Alice explains that heavy users of a product can be thought of as a market niche. Niche marketing means targeting and selling to the heaviest users of your product or service. Business Owner's Toolkit offers articles on niche marketing. This information can help to understand market segmentation for marketing.

Howstuffworks
How Sales Tips and Techniques Work offers information to enhance your knowledge and assist in sales lead generation, customer acquisition and competitive intelligence.

Strategis: Business and Consumer Site
Strategis offers guides relating to finance, management, internet marketing and competitive intelligence. Strategis Competitive Intelligence (CI) E-Monitor provides pre-defined categories and keywords to assist in healthcare marketing research and the search for marketing segmentation by internet marketing consultants.

PartyButton.com - Party ideas, Party supplies, everything for your party.
Office Party Supplies for office theme parties and office holiday parties

HEALTHCARE AND PHARMACEUTICAL INFORMATION, NEWS AND RESEARCH TOOLS

Google
Google has many special services and tools to help internet marketing consultants find exactly what they are looking for. One recently added services is Google News. At Google News, healthcare marketing professionals can find news related articles on marketing segmentation and niche marketing relating to pharmaceutical marketing.

Medic8 - Medical Resources, News, Alerts, Healthcare Promotion
Medic8 is a leading medical portal for
healthcare marketing professionals and consumers around the world. The portal is an independent website which provides access to healthcare marketing research on niche marketing, global marketing strategies and pharmaceutical marketing used by internet marketing consultants and global pharmaceutical marketing professionals. Find how Single Throw's internet marketing consultants utilize these niche marketing strategies to increase your companies ROI.

CPSNet
CPSNet is dedicated to news and information concerning the healthcare marketing and promotion of healthcare products and services, primarily prescription drugs. Pharmaceutical marketing, healthcare marketing and internet marketing consultants can find information related to global marketing strategies, sales lead generation and the customer acquisition process. Single Throw's healthcare marketing professionals can assist in increasing your companies ROI through customer acquisition and retention.

Strategic Health Care Marketing
Strategic Health Care Marketing focuses on news, analysis, and interpretation of events shaking the ever-changing health care marketing and global pharmaceutical marketing industry. Coverage includes internet marketing, niche marketing and market segmentation for marketing opportunities.

Pharmaceutical Marketing Network
The
Pharmaceutical Marketing Network is a marketing information resource for healthcare marketing, global pharmaceutical marketing and pharmaceutical marketing professionals. The Network includes a community of pharmaceutical marketing executives, an informational website, and a monthly newsletter, which facilitates communication between members and leaders in healthcare marketing, global pharmaceutical marketing and pharmaceutical marketing. See how Single Throw's pharmaceutical marketing professionals can increase your companies ROI.

HEALTHCARE MARKETING CONFERENCE INFORMATION

IIRUSA - Conference & Seminar Solutions
IIR's Health Care Conferences touch on various aspects of healthcare marketing, from finance to market-driven knowledge used in niche marketing, marketing segmentation and market segmentation for marketing of healthcare products and services.

BUSINESS MARKETING ASSOCIATIONS AND ORGANIZATIONS

International Internet Marketing Association

American Marketing Association is the world's premier professional marketing association with over 40,000 members in 500 chapters in more than 100 countries. The AMA is headquartered in Chicago and, through its global membership, stays continuously aligned with the changing face of marketing throughout the world. Members embody the full matrix of marketing practitioners, educators, and students.

National Investor Relations Institute
NIRI is a professional association of corporate officers and investor relation consultants responsible for communication among corporate management, the investing public and the financial community. NIRI can help to achieve financing for programs to gain consumer to business sales leads, b2b sales leads and customer acquisition.

IABC
IABC is a not-for-profit international network of professionals committed to improving the effectiveness of organizations through
global marketing strategies and communications. IABC can help organizations achieve goals through communication with global pharmaceutical marketing and  internet marketing consultants.

DSS Research
DSS Research has experience gathering information from diverse audiences, consumers and b2b. DSS is a full service market research and information service providing clients with healthcare marketing research and information on subjects relating to b2b sales leads, market segmentation for marketing and the customer acquisition process.

American Society for Information Science and Technology
American Society for Information Science and Technology focuses on advance information sciences and related applications of information technology. ASIS reports new perspectives on sales such as competitive intelligence, market segmentation for marketing, niche marketing, b2b sales leads and sales lead generation.

Chambers of Commerce and Business Associations

Brick Chamber of Commerce

Business Marketing Association

Eastern Monmouth Chamber of Commerce

Lakewood Chamber of Commerce

Middlesex Chamber of Commerce

New Jersey Chamber of Commerce

New Jersey Technology Council

Southern Monmouth Chamber of Commerce

United States Chamber of Commerce

 

HEALTHCARE MARKETING ASSOCIATIONS AND ORGANIZATIONS

Midwest HealthCare Marketing Association
The
Midwest Healthcare Marketing Association (MHMA) exists to enhance the value of healthcare marketing professionals and increase their opportunities for success within the healthcare industry. The MHMA provides healthcare marketing research materials and educational programs allowing healthcare marketing professionals to gain knowledge of healthcare marketing segmentation and niche marketing. Single Throw's healthcare marketing professionals can assist in increasing your companies ROI through customer acquisition and retention.

European Pharmaceutical Marketing Research Association
EphMRA brings together European, global pharmaceutical marketing companies operating on a global perspective. EphMRA is a dedicated forum for competitive intelligence and global pharmaceutical marketing research professionals. The association can assist in expanding the knowledge of the global pharmaceutical marketing professional, enhancing their global marketing strategies.

Pharmaceutical Research Marketing Group
PMRG offers educational activities for pharmaceutical marketing and healthcare marketing research professionals. This information can assist in sales lead generation, competitive intelligence and niche marketing for internet marketing consultants.

BUSINESS AND HEALTHCARE MARKETING SALES TRAINING ASSOCIATIONS AND ORGANIZATIONS

Healthcare Marketing & Communications Council, Inc.
HMC Council works toward providing a better understanding of the role of  healthcare marketing, education and communications. The Council provides regulations, guidelines and training programs for professionals seeking employment in the healthcare marketing and pharmaceutical marketing fields.

Sales Training International Facilitated and Online Learning
Sales Training International is one of the experts in the professions of sales, sales management, customer acquisition and customer service. They provide sales training courses for internet marketing consultants relating to competitive intelligence,  niche marketing, sales lead generation and market segmentation for marketing of products and services.

Sales Training Associates
Sales Training Associates has experience helping information technology companies with complex products in training their sales forces. Internet marketing consultants can get up-to-date information on subjects relating to the customer acquisition process, business sales leads, marketing segmentation and global marketing strategies.

MARKETING SEGMENTATION BOOKS AND REFERENCE MATERIALS

What is Marketing Segmentation?
Marketing segmentation describes the division of a market into groups which will respond differently to promotions, communications, advertising and other marketing variables. Each group or "segment" is targeted by a different marketing mix. Market segmentation for marketing of products and services is an effective way to gain customer acquisition.

The books listed below are excellent reference material for those involved in marketing segmentation and marketing planning. These reference materials are invaluable aids in developing a marketing segmentation plan and are available at amazon.com.

Market Segmentation
How to do it: How to profit from it, By Ian Dunbar, Malcolm H.B. McDonald


Marketing Plans How to prepare them: How to use them By Malcolm H.B. McDonald


Segmentation Marketing: New Methods for Capturing Business Markets
By John A. Berrigan, Carl T. Finkbeiner

Service Industries, ICTHR and DBS Web Server

Server Industries has developed a chapter that explains marketing segmentation and niche marketing.

Partners

Graf Web - Web Design, e-commerce and Hosting company in NJ.

TTR Web Design -Wisconsin based web development services.

Internet Marketing & Search Engine Optimization

www.semlist.com Single Throw is proud to be listed in the Search engine marketers list run by www.SearchEngineWatch.com 

www.internetmarketinginfo.com: We provide in-depth website promotion and internet marketing information to our visitors.

High Ranking Advisor: Monthly newsletter outlining issues and events in the Internet Marketing community

Internet Marketing & Technology Resources

www.internet.com
www.techrepublic.com 
www.techweb.com 
www.cio.com 
www.btobonline.com 
www.computerworld.com 
www.forbes.com 
  www.infoworld.com 
www.pcworld.com 
www.networkworld.com 
www.techtarget.com 
www.cmp.com 
www.cnet.com 
www.zdnet.com 

Search Engine Optimization Resources

www.pandia.com
www.searchengineguide.com
www.sitepronews.com
www.seotoday.com
www.researchbuzz.com/

Other Resources

Brad Benson Videos

Brad Benson Video 1
Brad Benson Video 2

 

 

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