Search Engine Marketing/Pay Per Click Account Manager (SEM / PPC)
Full-time staff position in Wall Township, New Jersey
Job Description:
Responsible for managing and leading the success of multiple client Search Engine Marketing (SEM) / Pay Per Click (PPC) campaigns from inception through on-going optimization, maintenance and reporting. The Account Manager is a highly-motivated and analytical individual, responsible for the flawless execution of each program, dedicated to exceed client objectives. The individual is creative and hands-on, able to work independently on a project, as well as communicate effectively with the team. Managing time and multiple tasks with a high level of accountability for progress is second nature to this individual.
Responsibilities include:
- Ongoing management of PPC campaigns for various clients using major SE properties including Google Adwords, Yahoo!, MSN/Bing
- Ongoing optimization and bid management
- Researching opportunities, key phrases, and properties
- Creating ads and landing pages
- Evaluating and modifying campaigns to effect positive progress including A/B testing, ad testing
- Monitoring, analysis, and reporting of all client campaign progress to client, consultants and senior management
- Providing recommendations for improvement, change and continual success
Skills needed:
- Experience and success stories in SEM / PPC account management, and in each of the responsibilities noted above
- Exceptional organizational and time-management skills
- Excellent communication and writing skills
- A strong understanding of Internet marketing
- Strong skills in using reporting and analytics tools, such as Google Analytics
- Basic design and HTML skills a plus
Please provide resume outlining your capabilities, including any success stories that demonstrates your experience and ability to take ownership of this role.
Additional Information
No third parties or search marketing firms will be considered.
If you think you're the right person for this job, then email jobs@singlethrow.com and include your resume outlining your capabilities, along with any success stories that demonstrates your experience and ability to take ownership of this role.