August 2007

Seniors A2Z Turns to Single Throw for a new Internet Marketing Strategy

Seniors A2Z is a guide for anyone searching for assistance with the elderly; providing information in a consistent manner throughout the United States. Conceived by New Jersey businesswoman Grazina Crisman during a frustrating and confusing search of home health care for an elderly aunt living in Washington State, SeniorsA2Z was born of necessity, but is quickly being acknowledged as the ‘go-to’ source covering the needs of seniors, care givers, and professional providers servicing the senior marketplace. It became clear that there was no definitive source for the kind of information needed to make an educated decision for the growing population of seniors.

Designed as the ‘go-to’ resource for seniors and their caregivers, the site provides access to senior resources in categories from geriatric assessments, handyman services, food delivery, senior housing, pet-sitting, self-help groups, health information, hospitals and relocation to activities for seniors such as senior dating services, travel and continuing work Opportunities, and much more. Federal, State and local agencies, not-for-profit and for-profit resources alike, all combined in the one single indexed site.

Single Throw Founder Larry Bailin says, “This cutting-edge concept is providing a service to a rapidly expanding group of our population by connecting people easily and efficiently to the resources that provide the information they need. Single Throw will provide the tools they need to expand their business model and reach a wider audience.” Seniors A2Z is an indexed resource directory, offering a complete range of categories from the obvious and more serious health, financial, senior housing and legal issues, to fun activities such as travel, education, senior dating, senior fitness and more. Seniors A2Z is strictly a directory that guides readers to those that can provide the services and information they need.

The new site also allows those that have services to offer to the elderly, the opportunity to list their services or ads on the Seniors A2Z site. The site also allows viewers to register on the site and have a personal “notebook” in which they can bookmark things of interest to visit at a later date.

The team at Single Throw, recognized for its own cutting edge Internet technology and marketing expertise, quickly realized the potential of Seniors A2Z and its relevance in today’s marketplace. They will provide Seniors A2Z with the guidance it needs to reach targeted audiences and create a website that is inviting and informative, yet easy to use.

For more information on Seniors A2Z visit www.seniorsa2z.com.

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