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Tuesday, Mar 22, 2016
Wall, NJ 03/22/16— Garden State Yacht Sales, a premier New Jersey name in the boating industry, has chartered Single Throw Digital Marketing to address their digital marketing challenges. For over a decade, Garden State Yacht Sales has been seeking page 1 positioning on Google. Yet lacking a clear and authoritative strategy to rise to the top of Google's organic search results, left the boat dealer buried among a crowded internet market place. Single Throw crafted a plan that would position this marquee name in boating as a top-of-mind digital brand, and in so doing transmit to search engines that Garden State Yacht Sales is a subject matter expert worthy of reliable and pervasive page 1 visibility.
"Making Garden State Yacht Sales a leading choice in the boat sales and service categories meant proving to searchers that the company belonged in front of searchers. You cannot fake digital influence," said Vice President of Sales and Marketing, Scott Dailey. "Garden State takes seriously that in order to appear as an authority, you have to walk the walk. Our client does just that," Scott went on to say.
Single Throw studied the natural ways with which Garden State's ideal audience search for and consume information, as well as how these targets expresses their interests digitally. From there, content was designed and mapped according to buyer behavior. In this way, the bate was chosen based upon what the fish like to eat, not what the fisherman like to serve.
Since joining Single Throw, Garden State Yacht Sales continues to see leads climb due to the proven strategy that serves up an ongoing content footprint appealing to a buying base thirsty for fresh, original and authoritative information.
About Single Throw
Single Throw is an award-winning, digital marketing company founded by CEO and best-selling author Larry Bailin. Single Throw has partnered with national and globally recognized brands – including Laughing Cow, Acer Computers, Scholastic, Conair, Sara Lee, Maglite, DCH Auto Group, Kozy Shack, Endust and Harley-Davidson – to develop internet marketing strategies that achieve outstanding results and get customers.
For more information about digital marketing services, visit Single Throw’s website or call 888.920.9778.