When you hire a company to build a website, that’s exactly what they’ll do—build you a website—nothing more, nothing less. Custom website developers will deliver exactly what you want, satisfying your affirmation to have a website, then check it off as a job, well… done. Website developers aren’t marketers; they are not purveyors of persuasion. They don’t realize that you don’t want a website at all, do you? You want customers, and that website you’re saddled with is a tool born from technology, not spawned from persuasion.
To most, elements of a custom website development project would be a pretty website, lots of pictures, videos and pages that scroll for days. Don’t forget all the really cool animation elements jutting to and fro as you move, yeah – that’s the stuff!
That’s the stuff YOU like, but we’ve proven beyond a shadow of a doubt, that’s not what connects with your customers.
Anyone can build you a custom website that you’ll love and that’s the problem; they’re building it for the wrong audience.
Here is what we, the digital marketing experts, the people that have been doing digital marketing before digital marketing was a thing, think a great custom website should do.
Persuade those with intent—sell.
A custom website development project should be groundedsteadfast around a single premise: People come to your website to buy. Anything that gets in the way of that, is trouble.
Single Throw Digital Marketing is a digital marketing company that puts persuasion firmly out in front. Our tagline is a clear affirmation to the very principals firmly seated within all of our Internet marketing services. We Bring Customers to Clients®. Need we say more? Well, maybe a little.
When it comes to custom website development, it’s more important to say what we won’t do, than what we will.
- We won’t build a custom website for you – we will only build it for your customers.
- We will not just create meaningless images and content. We refuse to do anything that does not mean something.
- We will not “yes” you to death. If we feel the direction is wrong, we will speak up.
- We will not just build a custom website. All of our custom website development projects are full digital marketing programs. We incorporate best website usability practices, complete conversion enhancement programs, in-depth search engine optimization services and other appropriate digital marketing services.
When it comes to custom website development, we go beyond programming and design fundamentals to incorporate sales and marketing expertise along with our proprietary Search to Success® methodology.